Cheery Nest is an NCR based interior design startup. They specialise in creating bespoke interiors for homes, offices etc

Cheery Nest was launching as a new company and needed to create a brand identity which would represent their values and offerings.

We started with identifying a name. The idea was to create a name which represented homes, happiness and warmth. After several iterations we finalised the name Cheery nest.

The second step was to create a logo which represented the values of the company and also visually depicted the name. The logo comprises a bird sitting in a curve representing a smile and the roof above the bird represents a home/ nest. The logo would make the customer expect a home to be created which would bring a smile to the face. The logo has a hidden gem for the audience to identify; the body of the bird replicates a laughing child.

We then went ahead and created the corporate stationery including the following:

• Business cards
• Corporate letter head